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Here are some helpful terms to commit to memory: · The Book: Literally, the magazine. This one's confusing because it doesn't refer to a book. Think of it as an example of aspirational metonymy: magazine writers and editors wish they were writing books, so they call their publications books. (You, on the other hand, wish you were writing for magazines, so start referring to your blog confessions as a magazine.) · Front of the Book: Just what it sounds like: the opening section. Nine out ten times, confessions this is where your confessions work will appear. Depending on the magazine, your front of the book piece (remember, this is the front of a magazine, not a book: see "The Book," above) will run roughly 95 to 100 words, which might or might not include a caption. · The Mix: Think of this like your iPod playlist—a seemingly random assemblage of content you define yourself with based on trends, marketing, PR, and the recommendations of your friends who are up on trends, marketing, and PR.
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